A Relatable Voice for your Corporate Narration

Building a corporate brand takes considerable investments in both time and money. It is your signature—your mark—in your business environment. Your brand identifies your products and your services. Selecting the right voice to represent that brand is just as important as choosing the visuals. Recent studies have proven that when viewing corporate video the right audio can lead to over 25% of viewers watching the video in its entirety. Christy has done real estate reads, technical reads, mission statements, corporate videos—virtually all aspects of corporate narration—and the consistent feedback she receives from her clients is that she delivers their message in a real and polished manner. Christy is able to shape her voice to serve the ultimate goal of the narration. Her long and diverse client list attests to her ability to mold her read to fit the message: Kleenex, Mars Chocolate, Zillow, Hyatt, Cleveland Clinic, Wendy’s, AT&T, Delta, Sherwin-Williams, Bank of America, GE Lighting, Wells Fargo – and many more. Their glowing testimonials on working with Christy speak for themselves.

There are two major avenues of corporate narration, both of which Christy has worked in extensively. In external marketing narration your market is your external stakeholder. They are individuals or groups who don’t work directly for your corporation, but are in some way affected by the decisions and actions you take: customers, suppliers, creditors, your local community, society and government. Christy has mastered the professional and yet cordial tone that reassures your external stakeholders of your company’s impact and worth.

External narrations have a number of applications and can be used on your website or physical premises to identify both your corporate brand and/or your product ranges and services. They are used for presentations, events and corporate hospitality, and philanthropic works. With her ability to sound both relatable and friendly but also professional and polished, Christy can make your external facing communications memorable.

The second avenue, just as important and yet possibly more challenging, is managing your marketing message to internal stakeholders.These are simply defined as those stakeholders within your business (employees, managers, board of directors, investors)- those already committed to your corporation.

Internal corporate narrations are aimed at your internal stakeholder and demand a slightly different tone than external corporate narrations. Internal communications are messages that impart vital information, and teach, inspire or help grow and affirm your corporate culture. These can take the form of AGM reports, stockholder reports, human resources policy, training programs, policy and procedures rollouts, courting employee buy-in to a major change or new product offering, and more.

With her adaptability and flexibility, Christy can strike the perfect balance and tone to appeal to your internal stakeholders and ensure that they receive and retain the message.

Your corporate message is not static. It evolves constantly with your business, especially in today’s market where corporations need to adapt to a fluid business environment. As Christy likes to say, versatility is key. She brings the versatility you need to her voiceovers. With a home recording booth and her ability to take and adjust to direction, Christy is committed to finding the right balance for your voiceover needs.

Your investment in your corporate brand is considerable. As a professional voiceover artist, Christy Harst can take your message to the next level. She delivers the right voiceover to fit your image, with the highest quality standards. She is personable, friendly, easy to work with and happy to take your direction. In short, Christy Harst is the consummate professional to deliver your corporate narration needs. Take a moment to listen to her voiceover demos and you’ll hear that her skills and vocals “speak” for themselves.